COLLECTION OF PERSONAL DATA

When you visit the site, we collect certain information about your device, your interaction with the site and information necessary to process your purchases. We may also collect additional information when you contact us for customer support. In this Privacy Policy, we refer to any information that can uniquely identify an individual (including the following information) as “Personal Data”. Please see the list below for more information about what personal information we collect and why.

device information

• Examples of Personal Data collected: web browser version, IP address, time zone, cookie information, which websites or products you view, search terms and how you interact with the site.
• Purpose of collection: to load the page precisely for you and to analyze page usage in order to optimize our site.
• Source of Collection: Collected automatically when you access our website using cookies, log files, web beacons, tags or pixels
• Disclosure for business purposes: shared with our processor Shopify

Ordering Information

• Examples of Personal Information collected: name, billing address, shipping address, payment information (including credit card numbers, debit card numbers), email address, and phone number.
• Purpose of collection: to provide you with products or services, to perform our contract, to process your payment information, to arrange shipping and to provide you with invoices and/or order confirmations, to communicate with you, to check our orders for potential risk or fraud to review and provide you with information or advertising relating to our products or services where this is in line with your preferences which you have communicated to us.
• Collection source: Collected from you.
• Disclosure for business purposes: Sharing with our processor Shopify and our other sales channels, payment gateways, shipping and fulfillment apps such as Royal Mail, Hermes and DHL.

Customer Support Information

• Examples of personal information collected: name, email address, phone number
• Purpose of collection: to provide customer support.
• Collection source: Collected from you.
• Disclosure for a Business Purpose: to help provide customer support
  

TEXT MARKETING NOTIFICATIONS

By subscribing to Millys Maison text messages, you consent to receive automated marketing text messages from us about our products and services at the phone number you provided when you signed up, and for the messages to be sent using an automated telephone dialing system or other technology can become. The frequency of the messages is repeated. Consent is not a condition of purchase. Message and data rates may apply. Respond STOP, END, CANCEL, UNSUBSCRIBE, or QUIT to unsubscribe and HELP for customer support. You may receive an additional text message confirming your decision to opt out. You understand and agree that attempting to opt-out in any manner other than the above text opt-out commands is not a reasonable means of opting out.

MINORS

The site is not intended for persons under the age of 16 . We do not intentionally collect personally identifiable information from children. If you are a parent or legal guardian and believe that your child has provided us with Personal Information, please contact us at the address below to request deletion.

DISCLOSURE OF PERSONAL INFORMATION

We share your personal information with service providers to help us provide our services and perform our contracts with you, as described above. For example:

• We use Shopify to power our online store. For more information about how Shopify uses your personal information, visit: https://www.shopify.com/legal/privacy .
• We may share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

By using our website, you (the visitor) consent to third parties processing your IP address to determine your location for currency conversion purposes. You also consent to having this currency stored in a session cookie in your browser (a temporary cookie that is automatically removed when you close your browser). We do this so that the selected currency remains selected and consistent when browsing our website, so that prices can be converted to your local (visitor's) currency.

BEHAVIORAL ADVERTISING

As described above, we use your personal information to provide you with targeted advertisements or marketing communications that we think may be of interest to you. For example:

• We use Google Analytics to understand how our customers use the site. Further information on the use of your personal data by Google can be found here: https://policies.google.com/privacy?hl=de. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout .
• We share information about your use of the website, your purchases and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners and, in some cases, through the use of cookies or other similar technologies (to which you may consent depending on your location).

For more information on how targeted advertising works, visit the Network Advertising Initiative (“NAI”) education page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work .

You can opt out of targeted advertising by going to:

• FACEBOOK - https://www.facebook.com/settings/?tab=ads
• GOOGLE – https://www.google.com/settings/ads/anonymous
• BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads ]

In addition, you can opt-out of some of these services by visiting the Digital Advertising Alliance's opt-out portal at http://optout.aboutads.info/ .

USE OF PERSONAL DATA

We use your personal information to provide you with our services, which include: offering products for sale, processing payments, shipping and fulfilling your order, and to keep you informed of new products, services and offers.

LEGAL BASIS

In accordance with the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal data based on the following legal bases:

• Your permission;
• The performance of the contract between you and the Site;
• Compliance with our legal obligations;
• To protect your vital interests;
• To carry out a task of public interest;
• For our legitimate interests, which do not override your fundamental rights and freedoms.

RETENTION

If you place an order through the Website, we will retain your personal information for our records unless and until you ask us to erase that information. For more information on your right to erasure, please see the "Your Rights" section below.

AUTOMATIC DECISION MAKING

If you are a resident of the EEA, you have the right to object to processing based solely on automated decision-making (including profiling) where that decision produces legal effects concerning you or otherwise significantly affects you.

We do not carry out fully automated decision-making with legal or otherwise significant implications using customer data.

Our processor, Shopify, uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant impact on you.

Services that include elements of automated decision-making include:

• Temporary blacklist of IP addresses associated with repeated failed transactions. This denylist persists for a small number of hours.
• Temporary blacklist of credit cards associated with blocked IP addresses. This denylist lasts for a small number of days.
  
  

YOUR RIGHTS

GDPR

If you are an EEA resident, you have the right to access the personal information we hold about you, port it to a new service and request that your personal information be corrected, updated or deleted. If you wish to exercise these rights, please contact us using the contact details below.

Your personal data will first be processed in Ireland and then transferred for storage and further processing outside of Europe, including to Canada and the United States. For more information on GDPR-compliant data transfer, see Shopify's GDPR whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR .

cookies

A cookie is a small amount of information that is downloaded onto your computer or device when you visit our website. We use a number of different cookies including functional, performance, advertising and social media or content cookies. Cookies improve your browsing experience by enabling the website to remember your actions and preferences (e.g. login and region selection). This means you don't have to re-enter this information every time you return to the site or navigate from one page to another. Cookies also provide information about how users use the website, for example whether they are visiting for the first time or visiting frequently.

We use the following cookies to optimize your experience on our website and to provide our services.

COOKIES REQUIRED FOR THE FUNCTIONING OF THE SHOP

REPORTING AND ANALYSIS

The length of time a cookie remains on your computer or mobile device depends on whether it is a "persistent" or "session" cookie. Session cookies last until you stop browsing and persistent cookies until they expire or are deleted. Most of the cookies we use are persistent and expire between 30 minutes and two years from the date they are downloaded to your device.

You can control and manage cookies in various ways. Please note that removing or blocking cookies may affect your user experience and parts of our website may no longer be fully accessible.

Most browsers automatically accept cookies, but you can choose whether to accept cookies through your browser controls, often found in your browser's "Tools" or "Preferences" menu. For more information about changing your browser settings or about blocking, managing or filtering cookies, please see your browser's help file or visit websites such as www.allaboutcookies.org .

Also note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the “Behavioural Advertising” section above.

DO NOT TRACK

Please note that we do not change our data collection and use practices when we detect such a signal from your browser, as there is no consistent industry understanding of how to respond to "Do Not Track" signals.

CHANGES

We may update this Privacy Policy from time to time, for example, to reflect changes in our practices or for other operational, legal or regulatory reasons.

PRIVACY POLICY FOR CONTACT FORM

If you send us inquiries via the contact form, your details from the inquiry form, including the contact details you provided there, will be stored by us for the purpose of processing the inquiry and in the event of follow-up questions. We do not pass on this data without your consent.

PRIVACY POLICY FOR NEWSLETTER DATA

If you would like to receive the newsletter offered on this website, we need an e-mail address from you as well as information that allows us to verify that you are the owner of the e-mail address provided and that you agree to receive the newsletter . Further data is not collected. We use this data exclusively for sending the requested information and do not pass it on to third parties.

You can revoke your consent to the storage of the data, the e-mail address and their use for sending the newsletter at any time, for example via the "unsubscribe link" in the newsletter.